We hear this alot…do I still need a website with the advent of social media?
The answer is YES.
Think of your website as the ‘shop’ for your business and social media as the marketing tools. Your website is the root of your digital identity, everything should tie back to it. Business credibility is linked back to having a website. People use the internet to research products and services and these numbers are increasing. Your website is a communication and information tool as well as an ecommerce tool. Without a website your business won’t be seen as a legitimate competitor.
You can do so much with a website to control the path your visitor takes. Set up email marketing opt-ins, write great blogs, embed videos, educate your audience, entertain your audience. Social media is not enough. To create the kind of digital presence you need in today’s world a website is a must!
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